Yep, I hear you! You’re finding yourself wearing your sports bra even when you’re not working out. Or, your daughter never puts on a regular bra and that surprises you. Millenials especially are wearing sports bras every day.
What’s the appeal of a sport bra? They are easy to size, comfortable, durable and supportive. But what’s not to like about them? Enter the uniboob – you know, when you look like you only have one long and wide boob? Not so attractive!
“Comfort is a dominant theme throughout the fashion world, and today’s bra consumer, especially Millennials, is seeking both physical and personal comfort,” said Marshal Cohen, chief industry analyst, The NPD Group, Inc.
To avoid the uniboob but still have all the comfort of a sport bra, I recommend the Ruby Ribbon demiette. It provides all the same benefits of a sport bra, but molded cups for a natural looking bustline. It’s the best of both worlds.
We offer them in a gorgeous range of patterns and colors (even cheetah!) and they will someone up to a size up to a 44 bra band size and will fit even the largest cup sizes. That’s another benefit of our demiette; they are sized by bra size (not small, medium, large) in order to ensure a broad range of sizes.
Have a few questions? Join my free online style community to chat.
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